Classic Espresso

Premium espresso product launch and brand identity update

Design concept for a new espresso series for Arvid Nordquist (founded in Sweden in 1884) – with the objective to take up the competition with the Italian premium brands primarily within FMCG. The main identity for Arvid Nordquist’s whole coffee division was reviewed and updated in parallel, soon to be implemented on the complete coffee range.

 

Client

Arvid Nordquist

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